The Kentucky Cancer Program's Purchase Area office partnered with Bristol Broadcasting and Paducah Power System during Breast Cancer Awareness Month in October for the region's third "Light It Up Pink" fundraising campaign. Special pink light bulbs were packaged and sold to the public for five dollars each, and this year participating partners sold more than 4000 bulbs and T-shirts. Bristol Broadcasting Paducah General Manager Jamie Futrell presented a check for $10,044 to Julie Garland from KCP at a ceremony Monday afternoon at Bristol's Paducah office.
Horses and Hope, which was founded by former Kentucky First Lady Jane Beshear, supports early detection outreach programs and breast cancer survivor events for women statewide. The check will also help fund KCP's mobile cancer screening unit, that travels across the state and help Kentuckians diagnose cancer early. The mobile unit is equipped to detect several different types of cancer, and helps under-served communities get screenings.
Garland stressed the importance of partnering with local businesses to fund KCP's programs. "It's because of ongoing partnerships such as Bristol Broadcasting and Paducah Power that we're able to still go out and provide screenings to uninsured and underinsured people. Not just breast cancer survivors but all cancer survivors, men and women." Garland said.
Futrell said Bristol's "Light It Up Pink" program has raised more than $40,000 for cancer programs over the past three years.
Bristol Broadcasting Company is the parent company of West Kentucky Star.
On the Net:
Horses and Hope Facebook PageJane Beshear's Facebook Page